Mobius Awards Crown a
Record Year for DBD International

Menomonie, WI - 1998 represents a year of unprecedented recognition-61 industry awards in total-for DBD International, a brand development and image management firm.
The last two awards of 1998 came from the Annual Mobius Advertising Awards for DBD's work for Digital Minds, a computer reseller, and Tower Realty Trust, a New York City-based real estate investment trust. Each was awarded a second place "Certificate of Outstanding Creativity." The Mobius Awards, founded in 1971, is an international annual competition honoring outstanding advertising for television, radio, print and package design. According to the sponsors, this level of recognition is "...a significant honor, as out of the total number of entries received each year, less than 10
percent are awarded certificates of 'Outstanding Creativity'."

From January through December 1998, the following organizations awarded DBD for their design, branding and marketing work: Graphis Design (two awards), Graphis Logo (one award), How Magazine (one award), 1998 INDY Award Competition (three awards including two 1st place winners), the Mobius Advertising Awards (two 2nd place awards), Neenah Papers (one gold award), the New Jersey Art Directors Club (twenty-nine awards including 17 medals and 12 certificates of recognition), Printing Industries of America (two 2nd place awards), Publish Magazine (Best of Category award for newsletters), Step-by-Step Magazine (one award), the Society of llustrators (one award), and the West Wisconsin Ad Club (eighteen awards including Best of Show).

While print work represents the majority of the awards DBD received, the firm also garnered awards in two other mediums new to its range of services, web design and radio, each achieving first place recognition.David Brier, President and Creative Director of DBD, states, "We are very fortunate to have such a high calibre of clientele to work with. This is also the year we introduced our OneVoice™ Image Management program, which evidently is working very well for our clients."

To celebrate this year's level of work and recognition, DBD produced the newly released DBD Review, an oversized 12-page case study with in-depth interviews of five different clients from various industries, showing how they achieved marketing success. "When we are asked why our work is different," says Brier, "I tell people that our OneVoice Image Management is a proprietary branding process based on the exact steps that result in a strong brand - whether for a company, product, or service. Every one of our clients ends up with a corporate or brand identity built to the exact speciÞcations of world class brands. Frankly, with media messages at an all time high, producing way too few results, the power of a brand's image and message can be its most crucial differentiator in a competitive marketplace."

DBD International specializes in corporate and brand identity, corporate literature, packaging, promotional literature, and online applications to enable companies to reach their full potential in the marketplace. DBD International is located in the Stout Technology Park at 406 Technology Drive West, Menomonie, WI, 54751. Phone: 715- 235-9040; Fax: 715-235-9323; Email: info@dbdintl.com

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